“Why We Are Unique At Xright/Dujax Technology” …Jaiye Iperepolu



In the telephony and electronics business, one outfit that has made a mark in just three years of establishment is the ever-improving XRight/Dujax Technology Outfit, headquartered in Agege, Lagos, with branches across the state. According to the MD/CEO of the fledgling company, Mr. Jaiye Iperepolu, though the business is lucrative and profitable, it requires substantial capital to entrench it fully. We started with sales of telephones of all brands, but persistent request from our VIP customers, made us to add the sale of electronic gadgets, and it has been good business so far, even in the face of the economic recession. One unique thing about our services is that on a regular basis, we reward our customers with gifts and items to compensate them for their loyalty over the years. But before we reward them, we often discuss at a stakeholders meeting to know areas of their needs and demands. For instance, last December, some of them went home with flat-screen TV sets, refrigerators, air-conditioners, fans and other electronic items. In addition, XRight/Dujax has since gone on-line, and we have a 30-minute programme on Eko FM between 6.30 and 7.00pm, where we promote sundry phones, and try to address the challenges that many users might be having with their phones, even as we have re-packaged our after sales services. For example, if any phone you buy from us develops any factory problem within three months, we fix it for you free of charge. What we do on our on-line service xright.com, is to do free delivery of our products within Lagos. We also have a buy now and pay later facility, which extends only to corporate bodies for obvious reasons, because the Lagos State Government has made the environment conducive for such options of business. Iperedolu, a graduate of Business Administration from University of Ado-Ekiti said the idea of XRight came up shortly after his graduation, and I immediately went into action, with the resolve to give our services a unique edge of excellent after sales options which we have not reneged on since we launched out three years ago. It is on record that we have never compromised our standards through our unique selling point, and this is our message to our customers at all times.